Our friends at Fox asked us to redesign Fox Life global image, the second most important channel of the group.
The goal was to achieve worldwide recognizable image that stressed the mainstream character of the channel and its coviewing audience.
We thought a playful channel, with intense colors and strong audio support both parts of the navigation as IDs.
We hope you enjoy it in your TVs worldwide!

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Nuestros amigos de Fox nos convocaron para redise?ar la imagen global de Fox Life, es segundo canal mas importante de la cadena. El objetivo fue lograr una imagen pregnante a nivel mundial, que destacara el carácter mainstream y de visión conjunta del canal. Para ello pensamos un canal lúdico, con colores fuertes y gran apoyo en el audio, tanto en las piezas de navegación como en el los IDs. Esperamos lo disfruten en sus televisores a lo largo del mundo!

Directed by
Fox International Channels

VP Global Branding & Creative
Florencia Picco
Global Branding Director

Mariano Barreiro
Global Art Director

Natalia Espa?ol
Designers contributors – non FIC-:

Paula Vidal, Luis Paris y Marcelo Hsu

Plenty Credits

Art Directors:
Pablo Alfieri & Elda Broglio

Animation Director:

Mariano Farias

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Illustration:
Elda Broglio & Pablo Alfieri

2D Design:
Elda Broglio, Andrés Reisinger, Carolina Carballo & Pablo Alfieri

3D Design:
Andres Reisinger & Pablo Alfieri

2D Animation:
Hernán Estevez, Jules Guerin, Matias Masciotra & Mariano Farias

3D Animation:
Hernan Estevez & Jules Guerin

3D Rendering & Lighting:
Andres Reisinger & Sebastian Curi

3D Modeling:
Andres Reisinger, Juan Martín Miyagi & Pablo Alfieri

Postproduction:
Pablo Alfieri

Reel Montage & Edition:
Jules Guerin

Music and Sound Design:
Jesus Mucci for Disapio Producciones Studio

Production:
Inés Palmas

Year:
2013